Government's role is to provide essential services for its people. Using the methodology and mindset of Design Thinking in government projects can help to clarify for whom, what problems need to be solved and test and improve the resultant ideas quickly before huge resources are applied to rolling out the new or improved government services.
Dave Robertson presents two case studies with the British Columbia Government (Canada). One with the Ministry of Transportation discussing their (public servant centered website), the other solving the problem of finding a solution to where to place a power substation.
This paper investigates what features of design thinking are employed in FMCG brand development via stakeholder interviews in three domains: agencies, companies, and retailers. This paper concludes with suggestions of how design thinking can be embraced in FMCG brand development.
Sanjay Malhotra, CTO of Clearbridge Mobile discusses 5 lessons he has learned while converting his team to a design thinking mindset. He offers some sound advice from his experience running Design Thinking projects about what to look for and focus on during the process, that may seem counter intuitive at first, but make a lot of sense.
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Mayor Naheed Nenshi wants Calgary to be a vibrant and welcoming place for all, residents and tourists alike, and making that dream a reality is the driving force behind the 9 Block initiative.