PwC: A short Introduction to Design Thinking by John Holager

John Holager gives a short powerpoint introduction to Price Waterhouse Coopers approach to Design Thinking along with a few examples to show how they work and where Design Thinking is applicable as a process and where not. In this introduction to design thinking John explains how Design Thinking can speed up the innovation process. As an introduction to Design Thinking, John lays out 6 traits and techniques critical to ensuring success in the design thinking process.

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