IBM is a consulting corporation who believe deeply in Design Thinking. IBM have even developed their own version of Design Thinking which they deploy throughout their organization. IBM's Design Thinking work has led them to define a unique Design Thinking process, distinct from that usually quoted by the Stanford d school. IBM's Design Thinking practice is led by Phil Gilbert.

Design Thinking Case Study Index

Welcome to the Design Thinking Case Study Index. There are many Design Thinking Case Studies on the internet. Many are retrofitted descriptions of what occurred, rather than evidence of the Design Thinking process in action. In order to bring a higher standard to the practice of Design Thinking, we require stronger evidence and rigor.

IBM's Human Resources Department Improves the Employee Experience

IBM is a multinational technology company that has been at the forefront of innovation and design thinking in many areas of their business, including their human resources (HR) function. IBM has recognized that to attract and retain the best talent, they need to create a workplace culture that is engaging, inclusive, and supportive.

Design Thinking for Business Success: Design Thinking for Innovation

Design Thinking helps businesses to create user-centric products and services by discovering insights into user needs, applying these insights to their business model and generating innovative ideas.

In this five-part series, Sarah Dickins gives advice on how Design Thinking techniques can help you to orientate your product development around user need.

Designers as Leaders

Now that we have a seat at the table, how do we prove we belong?

This is a great article from Douglas Powell, VP of Design at IBM. In this article you will understand a lot more about how designers think as the profession continues to demonstrate its value to business and especially business leadership.

Applying Design Thinking To Public Service Delivery

Design Thinking, as underscored in this report, is changing how humans collectively contribute creative ideas to help organizations develop and advance innovation. Elements of design thinking include creating empathy with users, using a discipline of prototyping, and having a tolerance for failure.

Uncovering Modern Healthcare Needs

The Dubai Health Authority (DHA) sought to make it easier for their patients to deal with these logistics, and found that they didn’t just need help connecting to medical information; They needed help connecting to their loved ones as well.

Together with IBM, DHA tackled these issues.

IBM Design Thinking Toolkit

IBM offers a comprehensive set of tools such as their IBM Design Thinking Toolkit to help you structure your creative problem solving work sessions better. Some of the tools are free, but the full set has to be paid for. IBM has been working successfully on developing Design Thinking tools for practical problem solving applications for many years.

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