The Right Way to Lead Design Thinking

There is a right way to lead Design Thinking? Yes, if you want to leverage empathy, encourage a diversity of ideas and navigate the ambiguity of big hairy complex problems. Employees who are unfamiliar with design thinking (usually the majority) need the guidance and support of leaders to navigate the unfamiliar landscape and productively channel their reactions to the approach.

Capitalism Needs Design Thinking

Tim Brown and Roger Martin pretty much coined the Phrase Design Thinking back in 2003 when they realized that CEO's and Designers seemed to share a common way of thinking and solving problems. This was the moment when design and business leaderships paths crossed and lead to the development of an alternative way to solve problems to what was usually taught at business schools.

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