Why We All Need More Design Thinking

Significantly changed constraints create many new needs. Figure out what they are and how to serve them. Don't assume that the proposition that you've been out in the market with before, the one that sells today, is going to be there in the future.

Could Analytics be useful in Design Thinking?

One of the biggest problems in design is knowing what questions to ask...It seems to me that using clever pattern recognition through software analytics might point out interesting areas to explore. I heard about one example yesterday that is connected to a project IDEO did a few years back. 

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How the UberEATS Team uses Design Thinking

To Uber Eats Design Thinking has been a powerful tool to create higher customer satisfaction. Creating the future of food delivery takes empathy, innovation, and an appetite for complex logistical challenges. Using Design Thinking, UberEATS is on a mission to make eating well effortless for everyone, everywhere.

IDEO Human Centered Design Toolkit

In 2009, IDEO designed and launched the IDEO Human Centered Design (HCD )Toolkit, a first-of-its-kind book that laid out how and why human-centered design can impact the social sector.

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