Design Thinking Case Study Index

Welcome to the Design Thinking Case Study Index. There are many Design Thinking Case Studies on the internet. Many are retrofitted descriptions of what occurred, rather than evidence of the Design Thinking process in action. In order to bring a higher standard to the practice of Design Thinking, we require stronger evidence and rigor. Only members can post and must provide strong evidence in the Design Thinking Case Study that the Design Thinking process was used to create the original idea for the product or service solution. The criteria that needs to be proved to make your project a Design Thinking Case Study are:

  1. Evidence of an empathic human/user centered approach in the research phase
  2. Evidence of rapid prototyping
  3. Evidence of user testing of early prototypes
  4. Evidence of cross functional collaboration during the process

The Design Thinking Case Study Index is arranged according to market or industry verticals to help you find relevant Case Studies for your industry.

THE DESIGN THINKING CASE STUDY INDEX

BANKING

  1. Bank of America Helps Customers Keep the Change - IDEO
  2. Bank of America: Keep the Change - an HBR Case Study
  3. Bank of America Keep the Change - thisisdesignthinking.com
  4. How to Use Design Thinking to Make Great Things Actually Happen
  5. Co-designing OTP Bank's Strategic Plan for Success
  6. Société Générale's Time Tracking Nightmare Solved - Design Thinking Society

 

CONSULTING

  1. The Total Economic Impact of IBM's Design Thinking Practice - IBM/Forrester
  2. The Strategic Importance of Design - Fjord
  3. IDEO: Journey to Mastery - IDEO

 

EDUCATION

  1. Improving School Experiences and Helping Teachers
  2. Transforming Constructivist Learning into Action: Design Thinking in Education
  3. Design Thinking in the Classroom: What can we do about Bullying? - Dr. Maureen Carroll
  4. Design Thinking in Education: Perspectives, Opportunities and Challenges - Stefanie Panke
  5. Building Cape Town's Resilience Qualities - GreenCape
  6. Applying Design Thinking Internally - Meredith James

 

FAST MOVING CONSUMER GOODS (FMCG)

  1. The Features of Design Thinking in Fast Moving Consumer Goods Branding Development
  2. A Chain of Innovation the Creation of Swiffer
  3. Oral B: Putting the User at the Center of Innovation - Future Facility

 

FINANCE

  1. Design for Action: Mass Mutual and Intercorp Group (Peru) - Tim Brown and Roger Martin
  2. E*Trade: From Idea to Investment in 5 Minutes.

 

GOVERNMENT/PUBLIC SERVICES

  1. Failure to Launch: Learning About Design the Hard Way - Australian Taxation Office
  2. The US Tax Forms Simplification Project - US Government
  3. Redesigning The Employment Pass Application in Singapore - Government of Singapore
  4. How is Design Thinking Reshaping Singapore - Government of Singapore
  5. Design Thinking in Public Engagement: Two Case Studies in British Columbia - Dave Roberston
  6. India: Using Design Thinking to Enhance Urban Redevelopment - Indian Government
  7. Making Calgary's Downtown a more Welcoming Place - City of Calgary, Canada
  8. Capitalism Needs Design Thinking - Tim Brown and Roger Martin
  9. Making Government Work Better-  The White House Office of Science and Technology Policy (OSTP)
  10. Better Service Faster, a Design Case Study - The Golden Gate Regional Center
  11. Better Foodservice for the Elderly in Denmark - Hatch & Bloom
  12. Applying Design Thinking to Public Service Delivery - IBM
  13. The Lab at US Government, Office of Personnel Management (OPM) Field Guide - US Government
  14. The Right Way to Lead Design Thinking - Denmark
  15. Design Thinking and Participation in Switzerland - Swiss Government
  16. How to Stimulate Innovation in Your Organization with Design Thinking - Municipalities of Aalborg and Rotterdam, Netherlands

 

HEALTHCARE

  1. How SwipeSense Makes Hand Cleaning Easy - Northwestern University
  2. Using Design Thinking in Healthcare to Create an Emergency Pediatric Department - Philips
  3. Design Thinking can Help Improve Care for the Elderly - IDEO
  4. How can a People Focus Bring Value to Healthcare? - Philips
  5. Philips: Improving the Patient Experience
  6. Developing an App for Diabetes Type II
  7. Developing Environmental Sustainability Strategies
  8. 4 Case Studies in Healthcare: Nursing
  9. Mayo Clinic: Design Thinking in Healthcare
  10. The Use of Design Thinking in MNCH Programs in Ghana - Bill & Melinda Gates Foundation
  11. Tackling the Opioid Crisis at the Human and Systems Level - Stanford Business School

 

HUMAN RESOURCES

  1. Design thinking disrupts HR, re-defines the HR function
  2. Design Thinking in HR at Deutche Telekom

 

INSURANCE

  1. Transforming Life Insurance: McKinsey
  2. Bringing Design Thinking to the Insurance World

 

K-12 EDUCATION

  1. Design is to Doing as Learning is to Thinking - Design Learning Network
  2. Following One School District's Approach to Innovation for the 21st Century - Loraine Rossi de Campos

 

MEDIA & JOURNALISM

  1. The Guardian Using Design to Reaffirming Values
  2. Journalism Case Studies that Apply Design Thinking - Poynter
  3. The Guardian: Benefits of Design Thinking - The Design Council

 

RETAIL

  1. Selling the 'Smart Home' with an Immersive Retail Experience
  2. Using Design Thinking to help traditional German Butchers
  3. Self-Checkout: Improving Scan Accuracy through Design Thinking
  4. Designing Waste Out of the Food System

 

SERVICES

  1. Design Thinking in our Digital Product Creation Process
  2. Better Service Faster, A Design Thinking Case Study
  3. How we Design on the UberEATS Team

 

SOCIAL IMPACT

  1. IMPACT: A case study about Design Thinking for helping who help! - Mattia Tamborini
  2. Clean Team In-Home Toilets for Ghana’s Urban Poor - IDEO
  3. Reinventing Solar Energy Supply for Rural Africa
  4. Asili: Addressing an Entire Ecosystem of Need in a Rural Community - IDEO.org

 

SOFTWARE

  1. Saving Product X – A Design Thinking Case Study - Paul Clayton Smith

 

TECHNOLOGY

  1. Scaling Design Thinking in the Enterprise: a 5 Year Case Study at Citrix
  2. B2B Design Thinking: Product Innovation when the User is a Network

 

TRANSPORTATION

  1. How we Design on the UberEATS Team
  2. Improving UX in Public Transportation
  3. IDEO: Using Design Thinking to Create a Better Car
  4. Design Thinking at Innogy: eCarSharing
  5. The Impact of Design Thinking on Innovation: A Case Studty at Scania IT
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