10 Design Thinking Tools describes tools that managers can use to identify and execute opportunities for growth and innovation. Discussed in this article are tools such as: visualization, journey mapping, value chain analysis, mind mapping, rapid concept development, assumption testing, rapid prototyping, customer co-creation, learning launches and storytelling.
The article is adapted from the Notes for a series that can be taught to MBA, undergraduate, or executive groups called 10 Design Thinking Tools by authors Jeanne M. Liedtka and Timothy Ogilvie, Timothy available at Darden Business Publishing.
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