Vision and Mission
Vision
Promote Design Thinking as a core competency to support all organizations to become more effective at adding value through a user centered approach to problem solving.
Promote Design Thinking as a core competency to support all organizations to become more effective at adding value through a user centered approach to problem solving.
As I found out from my research, there is an awful amount of “noise and hype” to work through to find the past, present and future positions of design thinking. In summary, I think design thinking is undergoing a revolution, a certain maturing but it is littered with a very messy, highly competitive present.
There’s a shift under way in large organizations, one that puts design much closer to the center of the enterprise. But the shift isn’t about aesthetics. It’s about applying the principles of design to the way people work.